跨境电商进入行业整合阶段,大量资本涌入,各种收购、融资,卖家何去何从?Acquisition Chapter in Amazon
The Phase of Acquisition in Amazon FBA: Join Us In This Chapter 跨境电商进入行业整合阶段,大量资本涌入,各种收购、融资,卖家该何去何从?
So what exactly is happening (for those who are hiding under a rock!).
What many of us saw in the ecommerce space decades ago – once you start to sell 1 product online, the process is pretty similar when you sell another. Even in the eBay and shopping cart days – it was pretty streamlined.
Well – Amazon and the FBA program made it even more “vanilla” allowing basically any product to be sold in the same way – buy it, make sure the quality is good (important step many of us slip up on…), ship it to Amazon FBA warehouse, collect money.
(^_^I know, much more than that……)
But once you reach a certain level in the business, and become an owner not an operator – you realize – you can use the logistics team, the marketing team, the influencer team – across all your products – and yes – across multiple brands.
Amazon just made it so much more streamlined to scale up an ecommerce business.
So – investors have been learning this over the years (took a little while in our opinion) and are now dumping money into this.
The math is 1+1 = 3, or even more (if you have access to cheap capital, which is plentiful nowadays).
The Big Get Bigger, The Small, Well…Have a Choice
大鱼吃小鱼,小鱼吃?嗯…你也有选择。
Let us call this – acquisition chapter
It is the Process of an industry – Amazon FBA, eBay, retail stores – hard drive manufacturers – goes in waves. There is the startup phase with blue ocean, then there is growth, maturity, and then consolidation.
For anyone involved in the Amazon FBA space now knows – we are in the consolidation phase of the industry.
Here at Global From Asia, we have been riding the wave over the last few years of this transition in the industry – and today we have some exciting news.
来,我们今天聊聊“收购”这个话题。
亚马逊FBA、eBay、零售商、硬盘制造商,好像任何一个行业都逃不过周期性轮回的过程,从创业阶段进入蓝海,然后成长、成熟,最后到行业整合。
任何参与亚马逊FBA领域的人都知道,我们正处于行业整合阶段。
我们Global From Asia,在过去几年的行业转型中一直在乘风破浪,今天我们有一些令人兴奋的消息告诉大家。
我们将“全力以赴”帮助我们跨界电商社区会员们,渡过跨境电商行业的整合阶段。
Massive Investment Money Pouring Into Buying and Rolling Up Amazon FBA
大量投资资金涌入亚马逊FBA
I talked to my friend Matt recently and he shared a story about hard drive manufacturers in the 1980ss and how there were hundreds, even a hundred of brands. How many do you know now? Three main players now.
Will the play out in the Amazon and ecommerce space?
I would say in some form of another. Maybe there are still many brands, but there will be conglomerate operators / brand portfolio owner/operators that will control a wider range of brands.
And I’d say COVID-19 has only accelerated that trend. Shipping costs, operation costs, risks and overall business stress is much higher for a smaller business than a bigger one.
A bigger seller has scale, has diversification across product lines and factories. A smaller seller (mom and pop entrepreneur, ones I love) – have a small group of products and therefore higher risk. They get higher shipping rates. They get put to the bottom of the priority list from factories for production backorders. Amazon doesn’t reply to their lost shipment seller central cases.
You get the gist.
So – here at Global From Asia, we hope to help those in our network, and make this transition in the industry fruitful for as many as possible.
我最近和我的朋友Matt谈过,他给我分享了一个关于20世纪80年代硬盘制造商的故事,以及他们是如何拥有上百个品牌的。你现在知道还有多少品牌活着?现在只剩下三个还在玩。
亚马逊跨境电商领域是否也会上演这一幕?
我可以用另一种形式说。也许还有很多品牌存活,但更多品牌会掌控在集团运营商/品牌组合商/品牌运营商手里。
我想说COVID-19疫情加速了这一趋势,小卖家的运输成本、运营成本、风险和整体业务压力远远高于大卖家。
一个更大的卖家拥有规模,拥有跨产品线和工厂的多样化。规模较小的卖家(例如夫妻店)–拥有一小部分产品,疫情让他们风险非常高,他们需要支付更高的运费,他们被工厂排在生产延期交货的优先顺序的最后一位,亚马逊也不解决他们丢失的货物……
你明白我说的要点了吗?
因此,我们Global From Asia团队,希望能帮助那些人还不大的卖家们,并使大家在这个行业转型的过渡期,尽可能多的获益。
Join Us In This Consolidation Phase (Sellers, Service Providers, Friends)
快来加入我们,一起应对行业整合阶段(卖家、服务商、朋友们)
So what is the pitch, you say?
Here at Global From Asia, we are a media group and community. Over the years we have seen many in our community be acquired, and we ourselves have been on both sides of the table in various situations (Ecommerce Gladiator).
Now – it is a stage to truly scale that and be a broker to accelerate this for our community.
你想选择什么?你说的算!
我们Global From Asia团队,是全球跨境电商卖家社群,和跨境电商行业媒体平台。多年来,我们看到我们社群会员中有许多卖家被收购,我们自己经营的卖家,也不得不站在被收购的谈判桌的两边。
现在,行业正式进入规模整合阶段,我们作为跨境电商卖家社群,也有义务成为一个经纪人,帮助我们的卖家朋友们。
Criteria We Are Looking For In Sellers:
我们正在寻找符合一下条件的卖家:
Asset deal (share deal only on an exceptional basis)
Online-, E-Commerce- or Amazon brands with proven track record on online marketplaces
Revenue share of own products / private label products needs to be higher than 85%
All categories except Fashion, Jewelry and Perishable Goods
North America, Europe, Asia
Europe, North America, Japan
Revenues (latest financial year):
min. USD 1,000,000/year, preferably USD 4,000,000/year or more
EBITDA margin: min. 10%
Track record or strong growth path of sales performance required
Focus: B2C (70% of total turnover or higher)
Sales channels: Amazon 60% of turnover or higher, remainder in other global/regional online marketplaces or own web-shops
Number of SKUs: max. 500
High revenue concentration of top selling products required
Average selling price: min. USD 12.00
We Would Love Your Referrals and Alliances
欢迎您推荐和加入我们一起寻找卖家
An ecommerce seller, we hope to help you get a $$ check. If you fit the criteria above, it should be an easy process. If you’re not ready, but know others – or keep us in mind when you are ready. With that inflow of cash, we also have ways you can invest that in new business ventures (speak with Mike privately).
Let’s make some deals 点击联系我们>>>